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OpenApply Admissions Conference "Empathy Elevates Education"

Hosted at TASIS Portugal
Estrada Nacional No 9 Quinta da Beloura II, 2710-697 Sintra, Portugal
Venue: TBA clear filter
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Friday, April 25
 

8:00am WEST

Shuttle: from Hotel to TASIS
Friday April 25, 2025 8:00am - 8:20am WEST
TBA
Friday April 25, 2025 8:00am - 8:20am WEST
TBA
  Transportation

8:20am WEST

Morning Tea & Registration
Friday April 25, 2025 8:20am - 8:45am WEST
TBA
Friday April 25, 2025 8:20am - 8:45am WEST
TBA
  Networking

8:45am WEST

Welcome Remarks
Friday April 25, 2025 8:45am - 9:10am WEST
TBA
Friday April 25, 2025 8:45am - 9:10am WEST
TBA
  Networking

9:10am WEST

SOUL: What Does Empathy Mean to You?
Friday April 25, 2025 9:10am - 10:00am WEST
TBA
Empathy is a core ingredient in successful stakeholder engagement in a school.

Discover how we can leverage empathy, happiness, passion, transparency, and transformation to craft powerful stories that resonate with our school communities. Storytelling is integral to marketing/enrollment/admissions but how can we then celebrate these stories and strategize to foster the success of our students equitably?

In terms of ‘inclusivity’ ‘pluralism’ ‘diversity’ - what are we doing to build classrooms that ought to be representative of a wider audience and not only those who can afford our schools? Similarly, do we have a voice (as Admissions folk) at the big table? Diversity isn’t just for the student body but also within the decision-making level at a school. Admissions is an important voice.

This session will include insights, gained from working with students, staff, parents, and alumni/donors on

Establishing a strategic approach towards enrolment, with one important ingredient, 'SOUL'.
Practical tips for enhancing stakeholder engagement through storytelling.
Speakers
avatar for Arjun Puri

Arjun Puri

Dean of Admissions, Aga Khan Academy Hyderabad
Arjun Puri was born and raised in Kolkata and schooled at the prestigious La Martiniere for Boys, where he was appointed the 167th school captain in 2002-03. He graduated from the University of St Andrews in 2007 and worked with Merrill Lynch International Bank in London for nearly... Read More →
Friday April 25, 2025 9:10am - 10:00am WEST
TBA
  Admissions PD

10:00am WEST

Coffee Break
Friday April 25, 2025 10:00am - 10:15am WEST
TBA
Friday April 25, 2025 10:00am - 10:15am WEST
TBA
  Networking

10:15am WEST

Host School Story
Friday April 25, 2025 10:15am - 11:05am WEST
TBA
Speakers
avatar for Aimee Gruber

Aimee Gruber

Asst. Head - Enrollment Management & Marketing, TASIS Portugal
Aimee has spent the past three decades honing her skills in admission and related fields, first as a director of admission and financial aid at boarding and day schools in the United States, and then working for nonprofit educational associations: The Enrollment Management Association... Read More →
Friday April 25, 2025 10:15am - 11:05am WEST
TBA
  Admissions PD

11:05am WEST

Short Break
Friday April 25, 2025 11:05am - 11:10am WEST
TBA
Friday April 25, 2025 11:05am - 11:10am WEST
TBA
  Networking

11:10am WEST

Building Connections: Empathy and Belonging in International School Admissions
Friday April 25, 2025 11:10am - 12:00pm WEST
TBA
At Villiers School, empathy and belonging are at the heart of our international admissions process. We understand the importance of connecting with families from diverse backgrounds and ensure that every applicant feels heard and valued. Our admissions approach goes beyond forms and interviews, focusing on building meaningful relationships that reflect our commitment to fostering belonging. By embracing each student’s unique cultural perspective, we create a supportive environment where all students feel they truly belong. This empathy-driven approach ensures that every student, from the moment they apply, is welcomed into the Villiers School community with care and understanding.
Speakers
avatar for Susan Peña

Susan Peña

Admissions & Communications Manager / DEI Co-Lead, Villiers School, Limerick Ireland
Susan Peña (she/her) is the Admissions, Marketing & Communications Manager, as well as a Diversity, Equity & Inclusion (DEI) Co-Lead at Villiers School, which is located in Limerick, Ireland. Villiers School is an IB World School, one of only four schools in Ireland offering the... Read More →
avatar for Jill Storey

Jill Storey

Head of School, Villiers School
Jill Storey (she/her) is Head of School at Villiers School.Jill holds a Bachelor’s degree in English and Philosophy and a Master’s degree in Philosophy from the National University of Ireland, Galway. Jill has also achieved a Higher Diploma in Secondary Education and Teaching... Read More →
Friday April 25, 2025 11:10am - 12:00pm WEST
TBA
  Admissions PD

12:00pm WEST

Lunch
Friday April 25, 2025 12:00pm - 1:00pm WEST
TBA
Friday April 25, 2025 12:00pm - 1:00pm WEST
TBA
  Networking

1:00pm WEST

Social Media That Works: A School’s Guide to Effective Online Presence
Friday April 25, 2025 1:00pm - 1:50pm WEST
TBA
Every school has a story, but is yours reaching the right audience in the right way? This interactive session will guide admissions, communications, and leadership teams in creating a tailored content strategy that resonates with their unique school community. Learn how to align messaging with admissions goals, leverage data-driven insights, and ensure consistency across platforms. We’ll explore real-world examples, workshop audience-specific messaging, and provide actionable steps to refine your school’s content plan. Walk away with a customizable content framework that strengthens your school’s presence and deepens engagement with prospective and current families.
Speakers
TP
Friday April 25, 2025 1:00pm - 1:50pm WEST
TBA
  Admissions PD

1:00pm WEST

Analytics in Action
Friday April 25, 2025 1:00pm - 1:50pm WEST
TBA
Friday April 25, 2025 1:00pm - 1:50pm WEST
TBA
  OpenApply

1:00pm WEST

Re-Enrolment & Transition
Friday April 25, 2025 1:00pm - 1:50pm WEST
TBA
Friday April 25, 2025 1:00pm - 1:50pm WEST
TBA
  OpenApply

1:50pm WEST

Short Break
Friday April 25, 2025 1:50pm - 2:00pm WEST
TBA
Friday April 25, 2025 1:50pm - 2:00pm WEST
TBA
  Networking

2:00pm WEST

Beyond the Homepage: Website Pages That Drive Admissions Success
Friday April 25, 2025 2:00pm - 2:50pm WEST
TBA
Your school’s homepage is just the beginning. While it’s a vital first impression, families looking to enroll won’t make their decision based on a homepage alone. This session dives deeper into the pages that truly impact admissions—those that tell your school’s story, answer key questions, and inspire action. From tuition transparency to student life and application support, we’ll explore what matters most to prospective families and how to optimize these pages for conversion.
Speakers
DE
Friday April 25, 2025 2:00pm - 2:50pm WEST
TBA
  Admissions PD

2:00pm WEST

Data-Driven Empathy: Enhancing Admissions Through Compassionate Analytics
Friday April 25, 2025 2:00pm - 2:50pm WEST
TBA
To help school admissions teams learn how to balance data-driven decision-making with empathy in order to create more inclusive, fair, and community-centered admissions processes. Look at strategies for using analytics not just to process applications efficiently, but to truly understand the students behind the numbers.
Speakers
FM
Friday April 25, 2025 2:00pm - 2:50pm WEST
TBA
  Admissions PD

2:00pm WEST

Help Desk
Friday April 25, 2025 2:00pm - 2:50pm WEST
TBA
Friday April 25, 2025 2:00pm - 2:50pm WEST
TBA
  OpenApply

2:50pm WEST

Coffee Break
Friday April 25, 2025 2:50pm - 3:10pm WEST
TBA
Friday April 25, 2025 2:50pm - 3:10pm WEST
TBA
  Networking

3:10pm WEST

Panel: Empathy Elevates Education
Friday April 25, 2025 3:10pm - 4:15pm WEST
TBA
Friday April 25, 2025 3:10pm - 4:15pm WEST
TBA
  Admissions PD

4:15pm WEST

Shuttle: from TASIS to Hotel
Friday April 25, 2025 4:15pm - 4:35pm WEST
TBA
Friday April 25, 2025 4:15pm - 4:35pm WEST
TBA
  Transportation

5:30pm WEST

Happy Hour 🙌🏻
Friday April 25, 2025 5:30pm - 7:00pm WEST
TBA
Friday April 25, 2025 5:30pm - 7:00pm WEST
TBA
  Networking
 
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